Application Engineer, ANZ

ABOUT THE ROLE

S/he is responsible for supporting our customers for the selection, application / implementation, usage / functionality, quality, training, etc to support the business growth in the market. The role is critical in the rapid expansion of the technology proposition across product and services. S/he should have industry experience and is able to provide guidance and insight into the product requirements in certain industries, and thus able to influence customer’s choice / product selection.

KEY RESPONSIBILITIES

Product

• Will provide application knowledge and support on key strategic product offering

• Attend site as and when required to understand customer application and needs and provide solutions from defined product offering

• Able to handle enquiries professionally by phone, emails, etc including walk in customers.

• Support the market GM/Sales Manager on deep technical or industry sector related topics.

• Build knowledge bases on prioritized products, FAQs, product comparison charts, alternative products, etc.

• Product / Category training to sales team and customers.

• Align and collaborate with the Product & Supplier Managers in NPI selection and prioritization.

• Deep understanding of electrical / electronic product range, technical content, and applications.

• Review and enhance technical documentation, schematic design, etc.

Sales & marketing support

• Measure and achieve set revenue growth objective

• Support X Reference Team with BOM management as required

Provide guidance and insight into certain industry sectors in term of product requirements, challenges

• Support Sales and marketing team on technical value propositions and solutions.

• Identify project or spec-in opportunity with the customers / end users.

• Work with customer end users and internal sales team to provide the professional technical advice.

• Support the industry trade show events and tech demos.

• Assist marketing team with technical content including text and physical products.

• Occasionally support customer meetings throughout the entire sales process, from opportunity

identification to post sales and maintenance.

• Contribute to responding to RFQ, creating product presentations, customer training, etc.

Essential Requirements:

• Diploma or Engineering Degree in Electronics, Electrical or Mechanical.

• Min of 5 years of strong Application engineer/Electronics & Industrial experience in Electronics, Industrial

• Strong communication skill, able to communicate confidently and effectively at all levels of the business

• Being independent, self-motivated, and able to work with minimal supervision. The candidate will need to strategize, plan and execute Engineering proposal activities to meet and exceed the business targets.

• This is primarily an individual contributor role. People management experience is not required, but experience working with other people internally and externally is important.

Desirable:

• Experience working in face to face customer visits in field/on site will be advantage.

• Able to show evidence of value-added technical spec-in, engineering advice to customers.

• Local & multi language skills will be an added advantage.

• Experience or practical knowledge / skills with SBC, Test & Measurement and/or Telemecanique sensors is an advantage

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