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Product Owner -Personalisation


Corby, ENG, GB, NN17 9FH

Brand:  RS
Function:  Digital & Technology
Work Location:  Hybrid

Employment Type : Fixed Term Employee (12 months)


About the role

The purpose of this role is to build a world class Onsite experience that speaks to and with the customer – using data to put the right product in front of the right customer at the right time as part of a personalised journey.


This is a strategic role, intended to push the Personalisation programme beyond product recommendations and into ‘Sales through Service’ by upselling the customer into My Account journeys through compelling, relevant features and functionality in the Homepage and beyond.


What we are looking for

  • Managing and driving the Personalisation strategy for customer Loyalty & Retention with the Homepage as a key driver, advocating for automation, scalability and flexibility across 32 markets
  • Creating and developing ways to accelerate the customer journey and upsell them to My Account as part of the ‘Sales through Service’ strategy
  • Aligning with our product recommendations programme (particularly User Tracking), and baking learnings and testing opportunities into your overall plan on an ongoing basis
  • Prioritising and maintaining a backlog in-line with our business KPIs, re-prioritising and re-scoping as required
  • Developing the roadmap for Personalisation Loyalty & Retention (inc. Homepage real-estate), researching, benchmarking and creating benefits use-cases on a quarterly basis, supported by forecasting
  • Delivering impact through iterative Agile releases, supported by testing and optimisation strategies
  • Championing the business value of Personalisation and technical activities on the basis of robust data up to C-level
  • Collaborating with a wide range of internal stakeholders, including Analytics, Engineering, Architecture, UX, Local Marketing, Digital Marketing, Supplier Trading and other Product Owners
  • Representing the Personalisation programme to external partners, including a direct relationship with a Digital Marketing + Data agency (DMPG)
  • Regularly reporting on the outcomes of the programme, using analytics dashboards and customer feedback




  • Proven experience in managing customer-facing products end-to-end though the product lifecycle, from conception to launch, with measurable success against core KPIs
  • Experience with subscription-based experiences across any industry
  • Exceptional communication skills, with the ability to share the right level of detail with the right audience - e.g. senior leadership team, technical teams, commercial teams, customers
  • Experience of working in an Agile environment, in close collaboration with engineers, researchers, designers and analytics
  • A demonstrable appetite for problem-solving, with the ability to think laterally and creatively to find solutions for the customer
  • A data-driven mindset, with experience deep diving different forms of data to unearth actionable insights
  • Technical understanding and hands-on experience in software development and web technologies (e.g. React frameworks)


  • Working with applied machine learning
  • Audience segmentation and targeting
  • A/B testing and experimental data methodologies
  • Mobile-first strategies and delivery
  • Working with remote teams, including development teams
  • Onsite or offsite marketing, including campaign development, testing and launch


We are RS Group


RS Group is a global integrated omni-channel solutions partner for industrial B2B customers who design, build, and maintain industrial equipment and operations.  We are a FTSE 100 company with £2 billion in revenue, operating in 32 countries, shipping 60,000 parcels a day to over 1.2 million customers worldwide.

Our Vision is to be first choice for all our stakeholders, and we know that starts with our people. At RS we want everyone to show up to work as themselves and know that they will be supported and encouraged to develop and grow. We want work to be a place that excites and empowers, a place where you can be passionate and challenge people to think differently. 

We want to hire the best talent, people who share our values and understand that when we act with respect and humility, we can do great things.  That’s why we’ve put our purpose at the heart of our organisation, we want to make amazing happen for a better world. We empower our people to make a difference, innovate to make more possible and deliver to make it happen.

Are you ready to explore the possibilities?

Apply now »